Their research notes "the distinct lack of pertinently pushed-up breasts everywhere from runway to red carpet," sales for padded bras slipping, and singled out those wearing high-necks on the red carpet, like Alicia Vikander at in Louis Vuitton and Jennifer Lopez in Giambattista Valli at this year's Golden Globes.
The writer says: "The cleavage — those magnificent mounds pushed together to display sexual empowerment, to seduce, to inspire lust or even just to show off — is over, or at least, taking a well-earned break," adding, "The tits will not be out for the lads. Or for anyone else, for that matter."
Amidst the controversy, Baird-Murray responded to suggest her Vogue article headline, online blurb and Twitter poll were all misleading as her story is not about "breast size, large or small, being 'in' or 'out'."
"It's saying that fashion designers are creating more natural, comfortable clothes that focus on other erogenous zones than just the cleavage," she wrote on Twitter.
